Buyer demand rises as the property market heads into autumn

The property market has started September with renewed momentum, as new figures show buyers returning to their property searches following the summer holidays.

According to the latest data from Rightmove, buyer demand across Great Britain increased by 5% during the first week of September, significantly higher than the average 0.4% increase recorded at the same point over the past five years.

Here in the South East, the uplift was even stronger, with buyer demand rising by 6% as home movers returned to the market.

September has traditionally been an important month for the property market. With summer holidays coming to an end, schools reopening and routines returning to normal, buyers who may have put their plans on hold often begin their search again.

This year, however, the increase has been notably stronger than usual. Rightmove's figures show that the uplift in buyer activity was recorded across every region of Great Britain, with the South East among the areas experiencing a particularly positive start to the month.

While overall buyer demand remains below the levels seen this time last year, the gap has already started to narrow, providing some welcome encouragement as we enter the autumn market.

For homeowners considering selling a property in the South East, an increase in active buyers is positive news.

More buyers searching the major property portals can mean more opportunities to generate enquiries and viewings. However, buyers still have plenty of choice, so simply putting a property on the market isn't enough.

Presentation, marketing and, crucially, the right asking price remain key to attracting serious buyers. Recent Rightmove data showed that the South East continues to be a competitive market, meaning sellers need to make sure their property stands out from the moment it launches.

At Oakheart, we believe this starts with an accurate understanding of the local market, supported by professional photography, engaging property marketing and a strategy designed around the individual home.

The latest figures suggest there are encouraging signs for anyone considering a move this autumn.

The period between September and the run-up to Christmas can provide a valuable window for sellers, particularly as buyers who want to move before the end of the year become more focused on securing the right property. That doesn't mean every home should be rushed onto the market. The best approach will depend on the property, location, competition and the seller's individual circumstances.

With buyer activity beginning to pick up again, now could be a good time to understand where your home sits in the current market and what you could realistically achieve.

If you're considering selling your home, our team at Oakheart can provide an up-to-date valuation and advice based on what we're seeing from buyers in your local market.

Whether you're ready to move now or simply want to understand what your property could be worth, speak to your local Oakheart team today.